When doing business to business internet marketing there are several small things that can be done to make sure others keep coming back and using your website and products or services. Remember to be flexible, have information available in whatever format is best suited to a customer. Call those who wish to talk, email those that prefer an email, send written materials via the regular mail if a party desires information in that format. Have these and any other options clearly listed as choices on your web page. Also, remember to have "request more information" buttons or banners on every page that a potential customer might visit. Having to waste time hunting for forms to fill out to get what they need will often make customers go elsewhere for a product or service. Saving a customer time and providing information that is in a format most comfortable for his or her needs will help to insure that this becomes a repeat visitor to your web page and, hopefully, a repeat customer.
No comments:
Post a Comment